Who's the VO on the Chrysler Super Bowl spot featuring Eminem? Think Local.

Guesses have ranged from Robert De Niro to Eminem himself. But it looks like they hired Rockford, Michigan-based voice-over talent Kevin Yon. Extra points for keeping it local, Chrysler!

Now if only I could tell you that one of the many great Michigan-based ad agencies made the spot -- that would have a lovely ending to this "imported from Detroit" story.  (The talented folks at Wieden & Kennedy from Portland, OR made the spot.)